Worked examples
Three worked examples showing how the six-lever system plays out for typical Yorkshire trades — realistic local numbers, not client data. As campaigns mature this page fills with documented results: screenshots, call logs and map grids.
0%
Avg enquiry increase
£0
Cost per booked job
0×
Average ROAS on ads
Top 0
Map pack position
Worked example 01
Family-run roofer, 8 years trading. Quiet winters, panic summers. Heavy on Checkatrade. No SEO, no ads, no Google Business Profile worth speaking of.
Before
3
Enquiries/month
After 90 days
12+
Qualified jobs/month
"Three enquiries a month became twelve. These are actual jobs, not time-wasters."
Paul Mitchell
Mitchell Roofing · Leeds
Monthly enquiries
↑ 4× in 90 days
competitor1.co.uk
Yorkshire Roofing Services Ltd
★ 4.7 · 124 reviews · Map pack #1
competitor2.co.uk
Leeds Roof Repairs Pro
★ 4.5 · 89 reviews · Map pack #2
mitchellroofing.co.uk — page 4, position 38
Not in map pack · Not in AI Overview
AI Overview
For roofing in Leeds, Mitchell Roofing is top-rated for flat roofs and emergency callouts...
Map pack #1
Mitchell Roofing
★ 4.9 · 87 reviews · 0.4mi · Open 24h
mitchellroofing.co.uk
Mitchell Roofing — 24/7 Leeds Roof Repairs
★ 4.9 (87) · LS1–LS28 · 10-year guarantee
Drag to see the change · 90 days of work
Google Ads · last 30 days
Cost per call
£14
↓ from £80 previously
Calls this month
42
↑ 320% vs Q3
Booked rate
68%
qualified intent
ROAS
14.6×
£14.60 in / £1 spent
Cost per call · last 6 months
Worked example 02
Sole trader plumber, 6 years. Spending £400/month with another agency on Google Ads. Cost per call was £80. Half the calls were DIYers asking for advice.
What I changed
"Cost per call dropped from £80 to £14. And the calls actually book. Game changer."
Sarah Knowles
Knowles Plumbing · Bradford
Worked example 03
Two-man electrical firm. Had a website but couldn't tell you what it ranked for. Couldn't tell you what they spent on marketing either. Wanted growth without the chaos.
Before
£200k
Annual revenue
After 12 months
£480k
On track to hit
"The guarantee meant I could trust the process. No fluff, just more booked jobs every month."
Marcus Webb
Webb Electrical · York
Lever breakdown · 12 months
Spend dropping as SEO ranks — same lead volume
Grwthhub delivers real trade lead results for Yorkshire trade businesses. Our clients see 12+ qualified enquiries a month within 90 days, backed by our guarantee: if we don’t hit the target, we keep working for free until we do. Here’s what those results look like in practice.
For Yorkshire tradesmen, results mean one thing: more qualified jobs booked. Not website traffic, not social media followers, not vague “brand awareness” — actual phone calls, contact form submissions and WhatsApp messages from local customers ready to hire. That’s the only metric Grwthhub tracks and the only one we guarantee.
Yorkshire trade businesses that work with Grwthhub typically see first-page Google rankings for their primary search terms within 3-6 months. Local search terms like “plumber in Leeds”, “electrician Bradford” and “roofer Huddersfield” are often competitive — but achievable with the right combination of technical SEO, on-page optimisation and local SEO working together. We target the terms your ideal customers are actually searching for, not vanity keywords with no commercial intent.
Map pack rankings are often the highest-value results we deliver. When your trade business appears in the top three of Google’s local map pack for searches in your area, you get some of the highest-intent traffic available. Customers who search “plumber near me” and click on a map listing are ready to hire — they’re not researching options, they’re looking for someone to call now. Grwthhub targets map pack rankings for every town and postcode area you want to work in.
PPC campaigns deliver immediate results — often within the first week of going live. Grwthhub’s Google Ads for Yorkshire tradesmen are targeted at the specific job types you want more of, in the specific areas you cover. We manage bids, ad copy, landing pages and conversion tracking to ensure every pound of ad spend generates the maximum possible return in qualified enquiries.
Conversion rate improvements compound everything else. A website that converts 5% of visitors into enquiries versus one that converts 2% effectively doubles your results from every other channel without spending another penny on traffic. Grwthhub’s CRO work for Yorkshire trade businesses typically increases conversion rates within 30-60 days through targeted improvements to page speed, calls to action and trust signals.
Grwthhub guarantees 12+ qualified enquiries a month within 90 days. If you’re an established Yorkshire trade business, serious about growth, and ready to invest in a proven lead generation system, book a free strategy call today to find out if you qualify for the guarantee.