GEO is the practice of tuning your online presence - using structured data, schema markup, and AI‑ready content cues, so that generative AI models and virtual assistants surface and recommend your business when users ask conversational queries.
Traditional SEO focuses on ranking pages in search engine results. GEO goes further by targeting the algorithms behind AI assistants and chatbots, ensuring your business is pulled into answer‑snippets, recommendations, and voice responses.
There is a lot of work involved in tuning existing content for AI generative models, but these are some of the things we consider:
• Schema implementation (LocalBusiness, FAQ, Review) to give AI clear data points
• Structured content snippets and answer blocks formatted for AI “readability”
• Content prompts and meta‑signals that train models to associate your brand with key questions
• Knowledge Graph mapping and entity building to establish authority in your niche
While timelines vary by industry and competition, you can generally expect initial traction within 6-8 weeks of GEO implementation.
Full integration into AI recommendation systems often takes 3-4 months as models retrain on updated data.
You can expect initial media mentions within four to six weeks of campaign launch. Natural editorial backlinks typically accumulate over three to six months as coverage gains traction.
While we can’t promise particular outlets, our data‑informed story angles and strong journalist relationships maximise your chances of landing in both top‑tier and niche publications relevant to your industry.
Proprietary or first‑party data—like customer surveys, internal benchmarks or original research will yield the most compelling and exclusive storylines. Public data can also be reframed to reveal fresh insights.
We track key metrics such as media mentions, referral traffic, new backlinks, domain authority improvements and social shares. You’ll receive a clear monthly dashboard showing performance against your goals.
A backlink audit is a comprehensive review of every link pointing to your site. It identifies low‑quality or spammy “toxic” links that can trigger search‑engine penalties or drag down your rankings
Initial analysis and disavow file preparation usually takes one to two weeks. Manual outreach for removals can add another two to four weeks, depending on webmaster responses.
No. We carefully isolate only the harmful links for disavowal or removal. All high‑quality editorial links remain intact and continue to benefit your SEO.
We recommend quarterly link‑profile reviews to catch any new toxic links early and maintain a clean, high‑authority backlink portfolio.
Local SEO zeroes in on geo‑specific signals - your Google Business Profile, local citations, neighbourhood keywords and on‑page location pages. General SEO focuses on broader keyword rankings, content depth and site‑wide authority.
Having a Local SEO strategy is crucial to rank in the Google Map Pack.
You’ll often notice changes in map pack visibility within four to six weeks. Full ranking benefits (across organic and local pack results) usually materialise after three to six months of consistent optimisation.
Yes. We’ll claim, verify and fully optimise your profile, then implement a review‑generation strategy and handle monitoring and response so you build a positive online reputation.
If you have multiple storefronts, custom pages for each location ensure you rank for localised keywords and deliver tailored information - address, opening hours, testimonials and maps—to nearby customers.
SEO content services involve researching, writing and optimising content to help websites rank in search engines. This includes blog posts, landing pages, product descriptions and location pages that are structured around target keywords and user intent. The goal is to attract qualified traffic, answer relevant questions, and convert visitors into leads or customers.
SEO content helps improve rankings by targeting specific search terms, using structured formats (headers, lists, schema), and answering questions users are actively searching for. Google prioritises content that demonstrates expertise, satisfies search intent, and follows on-page SEO best practices.
We conduct in-depth keyword research using tools like SEMrush and manual SERP analysis. We look for keywords with the right balance of volume, relevance, and ranking difficulty - then map those keywords to user intent and specific pages within your site.
There’s no one-size-fits-all, but most SEO blog content should be between 1,000 and 2,000 words, depending on the keyword competition and the depth required to fully satisfy the topic.
For landing pages, the ideal length is often 400–800 words, written clearly and concisely with a focus on conversions.
You’ll typically see movement within 4 to 8 weeks of publishing, but the full impact often builds over 3 to 6 months, depending on your site’s authority, backlink profile, and competition. SEO content is a long-term asset and gains value over time.
SEO content is designed to rank in search engines and answer specific queries, while copywriting focuses more on persuasion and conversions. At Leeds SEO Grwth Hub, we combine both by crafting SEO-rich content that also converts visitors into customers.
Yes. We match your tone, language, and style to ensure every piece of content sounds on-brand and reflects your business personality. Whether you want friendly and conversational or formal and technical, we adapt the writing to suit.
We offer both options. Most of our clients choose full-service SEO content where we handle the research, writing, optimisation and CMS upload. If you have an in-house writer, we can also provide detailed SEO briefs and content calendars.
It depends on your goals and competition, but publishing 2 to 4 high-quality posts per month is a strong starting point for most industries. Consistency is key! SEO rewards sites that publish helpful, topical content regularly.
Yes. We offer CMS upload and full on-page optimisation, including meta titles, descriptions, heading structure, internal links, image alt tags and schema markup, so your content is ready to rank from day one.
We track keyword rankings, traffic, click-through rates (CTR), dwell time, and conversions using tools like Google Analytics, Search Console and SEMrush. You’ll receive a monthly performance report so you can see exactly what’s working.
Minimal fluctuation is normal, but with proper planning most pages stabilise within days. Our process is designed to prevent serious drops and often results in net gains.
Timelines vary by site size and complexity. A standard CMS switch for a 200‑page site typically spans four to six weeks from audit to post‑launch sign‑off.
Yes. We integrate smoothly with in‑house or third‑party developers via shared sprint boards, Slack or email - whichever suits you.
We can include content updates, on‑page SEO improvements and new copy as part of the migration scope if required.
WordPress, Shopify, Webflow, Magento, custom PHP, headless frameworks and more. If it runs on the web, we can migrate it.
An audit shows you what’s wrong, a strategy shows you what to do.
Our strategies include audits, but also cover keyword targeting, content opportunities, link strategy, and a tactical roadmap.
For full insights, yes. We can conduct read-only access audits, or work with your dev team or agency to gather what we need.
Absolutely. We deliver our strategy in a way that’s easy to action, whether by your internal marketers, developers or content team.
If that sounds like too much work, we can make the process even easier by delivering the strategy for you.
Most strategies are completed within 2 to 3 weeks depending on site size and complexity.
Yes. You can hire us to implement the full plan or specific parts, from content writing to technical SEO and link acquisition.
Ecommerce SEO focuses on optimising hundreds or thousands of product and category pages, managing duplicate content, faceted navigation, structured data, and conversion optimisation at scale.
Yes. We specialise in Shopify SEO and know how to work within its limitations, including handling canonical tags, indexing issues, and speed improvements.
We offer unique, SEO-optimised product copy as part of our service. We can rewrite existing descriptions or build from scratch, based on keyword data and CRO principles.
Absolutely. We regularly collaborate with in-house or outsourced developers to implement technical SEO fixes and performance changes.
Yes. We run ecommerce-focused link campaigns using product placements, niche edits, and digital PR to build authority to key money pages.
Technical SEO deals with how search engines access and interpret your site. On-page SEO focuses on content, keywords and user engagement. Both are essential but technical is the foundation of your SEO strategy
Yes. We provide dev-ready instructions, priority scoring, and can liaise directly with your team or agency to ensure fixes are implemented correctly.
We offer both. You can implement the fixes in-house using our roadmap, or we can take care of implementation on most platforms (WordPress, Shopify, Webflow, etc.).
We work across all major CMS and ecommerce platforms, including WordPress, Shopify, Magento, BigCommerce, Webflow, and custom builds.
Yes. We monitor crawl stats, coverage issues, Core Web Vitals, and rankings to ensure changes have a measurable impact.
If your question didn’t make the list, don’t worry! We’re a friendly bunch and always happy to chat. Drop us a message and we’ll get you sorted in no time.
